Chris J. Snook is the Founder of Action Potentials (www.actionpotentials.com ), Co-Author of Wealth Matters - Abundance Is Your Birthright (www.wealthmattersbook.com ), Personal Trainers Burnout - How To Transform Frustrations To Fortune (www.burnoutbooks.com ), has extensive experience in the fitness industry as an entrepreneur, educator, and athlete, and just opened a new facility called define (www.definesd.com ).

Chris is living proof that the American Dream is alive and well, and that you truly can have it all…health, wealth and abundance in all areas!

Chris has lived the entrepreneurial life and experience for over a decade, and has transcended adversities that found him over $500,000 in debt and stranded in the DFW airport in Dallas, TX, to now running a multi-million dollar Lifestyle Enhancement Company called “define” as well as leading personal development seminars and coaching programs for thousands of people with Bob Proctor’s Life Success company.

Some of Chris’ clients include executives from Wells Fargo, Intero Real Estate Services, 24-Hour Fitness, Prudential Real Estate Services, EFI Sportsmedicine/Total Gym, and many more.

In 2005 Chris co-authored the best-selling book, “Personal Trainer’s Burnout: How to Transform Frustration to Fortune” and has been published in Health & Beauty Magazine, San Diego Business Journal, Ranch & Coast Magazine and Women’s Tri-Fitness Magazine, among others.

Chris holds an MSBA in Entrepreneurship from San Diego State University, as well as an undergraduate degree and graduate specialty in Exercise Physiology from both West Chester University and San Diego State. He is happily married to his equally successful author/model/entrepreneur-wife Brianne, and resides in sunny San Diego.

To listen now click here:

Fitness Business Radio (31:25 minutes 7.19 MB)

Gordon Brown is the President of Flexi-StiX, LLLC. and the creator of the Body Bar Flex™ (www.bodybar.com).

Gordon has more than 30 years experience in market and application development of fiber reinforced plastic materials, working with companies such as Owens-Corning, Hexcel and Strongwell.

He is a retired Captain in the US Navy, having served over 26 years in the Naval Reserve Intelligence field.

Today, he is a consultant to the reinforced plastics industry specializing in ‘new product development’ and president of his company, Flexi-StiX, LLC, of Anderson, South Carolina. Flexi-StiX develops flexible exercise technology, equipment and methods of using this equipment.

Gordon currently holds over 20 US and foreign patents covering a broad spectrum of applications from improved ballistic vests for our troops, energy return composite ‘wave’ inserts for athletic shoe soles, and methods of using the Body Bar Flex™ for abdominal strengthening (US Patent 7,112,166). Body Bar Systems, Inc. of Boulder, CO has licensed Gordon’s technology for the manufacture and sale of the Body Bar Flex (patent pending).

Body Bar Systems celebrates 2007 as its 20th year in the business of marketing innovative fitness products and education.

Gordon was born in Greenville, South Carolina and holds a BS degree in Mathematics from UNC at Charlotte and a MS degree in Management from Clemson University. He attended the US Naval Academy with the Class of 1968.

Gordon answered the following questions:

What exactly is the Body Bar Flex™?

Is the Body Bar Flex™ different from Body Bar System’s classic Body Bar?

There is more than one Body Bar Flex. To clarify for our listeners, please describe the four (4) Body Bar Flex products?

I know there are many exercises that a person can do with the Body Bar Flex, but basically, how does it work?

What is so different about this product? What needs does it fill that other products can’t?

How and why did you come up with the idea for Body Bar Flex and how did you develop the finished product?

I know there are many benefits of using the Body Bar Flex, but what is one (1) benefit that your feel is most important for a potential customer to know?

It’s my understanding that you’ve also been helping children use the Body Bar Flex. Describe some of the efforts that have been taken in this area.

What about people who are very fit? Is the Body Bar Flex useful for them?

What does the Body Bar Flex offer to the Baby Boomer generation?

Can golfers use the Body Bar Flex for stretching and upper body strengthening?

Can the Body Bar Flex be used effectively by those that are physically challenged?

You say that the use of the Body Bar Flex combines Isotonic and Isometric exercise. Explain.

Is the Body Bar Flex easy and comfortable to handle with one’s hands?

Do any clubs teach Body Bar Flex classes?

What if you’re not in a club?

To listen now click here: Fitness Business Radio (51:58 minutes 11.8 MB)

Everett Sizemore is Owner and Director of Search Marketing at First Page Fitness (www.firstpagefitness.com), an online marketing firm that specializes in providing search engine optimization services for the health and fitness industry.

He has worked with major multi-national wellness brands, as well as local personal trainers and chiropractors.

Everett began his journey into search marketing as a journalist writing for surf and nightlife magazines in Australia, Indonesia and the US.

He started his first ecommerce business online while living in Australia and obtaining a degree in Journalism.

His experience copywriting and online marketing eventually merged with Everett’s love of fitness to lead him in the direction of forming a business that would allow him to be involved in both.

Everett answered the following questions:

What is Search Engine Optimization and why is it important?

What are your major hurdles operating in a particular industry within an industry?

What should people in the fitness industry look out for when building a website?

What can someone do to optimize their website for search engines without hiring an SEO consultant?

What do you mean by Crawlability?

Does how often a page is clicked in the search engine results determine what position it shows up in?

How much does SEO cost?

What about the Sponsored Links that you see at the top and right side of Google when you do a search?

Last word of advice to the fitness industry regarding their websites and making money online?

To listen now click here: Fitness Business Radio (39:57 minutes 9.14 MB)

Ken Reinig is the President (Owner) of Association Insurance Group known as Club Insurance ( www.clubinsurance.com) and has specialized in the health club risk management for over 20 years. Ken is a well known industry speaker/author on health club safety and loss prevention.

With over 3,000 health club clients, Ken has become the leading insurance agent in the health club industry.

Association Insurance Group was founded in January of 1995 as a specialty insurance brokerage for the health and fitness industry. Ken Reinig, Vikki Slusher, and Neal Reinig have combined their respective talents to create a unique insurance firm that emphasizes customer service and insurance product excellence.

Association Insurance Group is well recognized by the health club industry as not only a competitive supplier of insurance products, but also as an education and risk management source for club owners, personal trainers, and equipment manufactures nationwide.

Association Group Insurance offers a variety of services. Theycan help you discover which services will best suit your company profile and walk you through the easy process of getting it going.

Ken answered the following questions:

Does the new trend toward 24/7 clubs pose any problems concerning liability issues involving non-staffed clubs?

How does the insurance industry view having AED’s in health clubs?

There is a lot of discussion concerning the pros and cons of using independent contractors. Are there particular liability issues that club owners need to be aware of when utilizing non-employee trainers and instructors?

To listen now click here: Fitness Business Radio (35:01 minutes 8.01 MB)

Since 1978, Thomas J. Klc (pronounced kelch)
( www.fitness-law.com), has been the principal lawyer for Bob Rice, Ken Melby, Ron Hemelgarn and other fitness industry leaders.

Attorney Klc has formed, organized, and maintained over 750 fitness-related businesses and assisted them by reviewing or setting up their business organization, ensuring it is in good standing, and in keeping with their objectives.

He has created, negotiated, or reviewed more than 2000 fitness center leases and can keep track of critical time periods under your lease, or review reconciliation increases by the landlord.

Attorney Klc has been lead attorney in excess of 100 fitness company acquisitions, mergers, and sales and prepared or reviewed business reorganizations geared to the fitness industry.

He has been accepted as an expert witness or served as special counsel in many jurisdictions, especially in the United states, with respect to standards of the fitness industry, specialized valuation, and legal strategies; and helped clients avoid or minimize lawsuits.

No one else in the fitness industry has been so broadly involved in dealing with governmental regulatory agencies, attorney generals, departments of consumer affairs, or legislative committees then Attorney Klc.

Attorney Klc can review the form and content of your business documents, membership contracts, consulting agreements, and even ordinary correspondence or legal letters and because of his experience and understanding of the fitness industy and law help fulfill your intent and protect your interests.

Attorney Klc answered the following questions:

Leases - negotiate, create, monitor, review

Mergers, Acquisitions, Sales - fulfill your expectations

Lawsuits - avoid, minimize, expert witness

Organization - essential records, good standing, maintenance

Business Estate Planning - asset preservation, protection

Documents - membership contracts, consulting agreements

Income - enhance membership receivables, set up own finance company or collection agency

Privacy - protect your anonymity, avoid making private information public

Consumer Regulations - compliance with fitness center laws, resolving investigations and audits

Contacts - resources, referrals, contacts in virtually every aspect of the fitness industry

To listen now click here: Fitness Business Radio (47:44 minutes 10.9 MB)

Lesley Spencer Pyle is the founder and president of the national association of Home-Based Working Moms, the creator of Mom’s Work-at-Home Kit (endorsed by Dr. Laura) and the author of The Work-at-Home Workbook.

She has been featured in numerous publications including Forbes, Wall Street Journal, USA Today, Smart Money, Business Week, CBS News, Home Office Computing, Parents, Business Start-Ups, Family PC and many others. She has been working from home for over 12 years and has two children ages 10 and 12.

After successfully completing college with the help of loans, grants and work-study program, Lesley began her short career in the corporate world. She worked as the Public Relations/Tour Coordinator for the Dave Pelz Short Game Golf School in Austin, Texas. She also taught a course in the University of Texas informal class section entitled Public Relations as a Job Skill. She originally planned on going back to her full-time job after her first baby was born in 1994.

Instead, motherhood beckoned her home, and she began her own home business in public relations and communications. She quickly realized the need for guidance, support and networking for moms who worked at home. With this knowledge and her passion to help other moms, Lesley launched Home-Based Working Moms in November 1995.

The association has grown to over 400 members nationwide and her business now includes a network of five websites:

(www.HBWM.com),

(www.HBWMCanada.com),

(www.WorkAtHomeKit.com),

( www.eDirectoryofHomeBasedCareers.com), and

( www.MomsWorkAtHomeSite.com).

Lesley is frequently quoted in national media as an expert in the home business industry and has been featured in numerous books, magazines and broadcast programs.

Lesley answered the following questions:

Tell us what Home-Based Working Moms (HBWM) is and what it offers its members.

Why did you decide to create HBWM?

How has working out of your home helped you strike a good balance?

Do you think work-at-home moms have a stigma of not being professional?

What can they do to reverse this stigma?

What is the trick to make working from home actually work for the family?

Do you think we’ll start seeing more and more companies accommodating their employees in allowing them to work at home?

What are some challenges of having a home-based business and raising a family?

What are some of the most popular home based businesses?

What is the first step after deciding to start a home-based business?

To listen now click here: Fitness Business Radio (39:17 minutes 8.99 MB)

Kent Healy was born in San Jose, CA. At age ten his family moved to New Zealand where he lived for the next eight years before returning to California to finish up his education.

Kent started his first business, Reactor Board Tech, with his younger brother, Kyle, at age 15. Reactor manufactured skim boards, skate boards, t-shirts and other products that were sold in various surf shops in New Zealand.

Reactor also made Kent realize that he was not getting taught some very important life-skills in school. To address this problem, he partnered with his brother at age 17 to write his first book, “Cool Stuff” They Should Teach In School.

Since the book was released in 2005, the overwhelming positive feedback has driven Kent to establish a publishing company called “Cool Stuff” Media, Inc. (CSM) (www.coolstuffmedia.com) .

“We’re starting a movement to motivate and educate young people and parents across the United States,” said Kent. CSM was incorporated by Kent and Kyle to provide the missing link between what young people are taught in school and what they need to know in order to succeed in today’s complex world.

Today, Kent is creating a unique line of personal growth material for teens and young adults. He appears in the media regularly for TV and Radio interviews. Kent frequently travels to speak to audiences of all ages and backgrounds and he is dedicated to helping others by offering them the tools they need to build a life they are proud of.

To listen now click here:

Fitness Business Radio (29:09 minutes 6.67 MB)

Chris is a 32 years old fitness business entrepreneur and resident of South Beach, Florida.

With years of industry and media experience, Chris is able to hand pick the “best of the best” team from the fitness and retail industries, including the acclaimed elements™ Fitness Advisory Panel.

Chris holds degrees in Industrial Design, Economics, as well as an MBA in Industrial Administration from Carnegie Mellon University.

Following business school, Chris began his career as a partner in a real estate development company, where he developed branding concepts for resort and golf course communities in South Florida and the Carolina’s.

From there his business accomplishments grew as he orchestrated the complete turnaround of a failing national real estate developer. Soon after, Chris changed gears and used his talents to create an award-winning World Gym concept store, which now serves as the working model for the Company’s retail based fitness centers worldwide.

He owned and operated several successful World Gym health clubs, which were purchased by Gold’s Gym in 2003. Chris utilized his position within the organization to orchestrate a turnaround and capitalization plan for the World Gym™ brand.

The elements™ brand was conceived in a Madison Avenue boardroom, by a team of industry analysts, after a careful study of brand and industry trends. The brand was developed to adapt to nearly every major world market, with a common voice for “balanced living”. “elements™ represents a tremendous opportunity, being the first premium fitness and lifestyle brand for women” Palumbo

To date, he has worked with many of the largest and most reputable companies in the fitness and leisure industries, and is frequently sought after for educational and speaking engagements.

No stranger to the media, Chris, as well as elements™, is frequently featured in national business and industry publications.

To listen now click here: Fitness Business Radio (39:27 minutes 9.02 MB)

Lauren Powers ( www.laurenpowers.net) is an executive coach and leading expert in organizational and individual learning.

Powers travels the world speaking and consulting with her Fortune 500 clients on "Self Smarts.” She is also a senior faculty member with the international Coaches Training Institute and is the author of The Trouble with Thinking: The Dangerous Trip from In the Head to Out the Mouth which explores how our perceptions create our realities.

With over 20 years of experience, Powers specializes in assisting her clients in uncovering how their individual habits of thinking do not always move them forward. Powers draws on the latest research in neuroscience and psychology as she illuminates the way that our emotions, judgments, environments and even our biochemistries can affect us. The choices we make, at home and in the office, are based on this "thinking.” When we understand how our thinking works, we have deeper insights, make more balanced decisions, and are powerful communicators.

Powers’ client list includes some of the most respected companies in the world: Marriott Hotels, IBM, Royal Bank of Scotland, CSC, Verizon, BP, ING, and Johnson & Johnson. Powers, a Certified Professional Co-Active Coach (CPCC) and a Master Certified Coach (MCC), supports people in uncovering their “Self Smarts” so they can choose how they interpret information, how they react to other people, and how to own their thinking instead of letting it own them. She lives in San Francisco.

Lauren answered the following questions:

Why did you write this book?

What IS the trouble with thinking?

How is automatic thinking a problem?

How does automatic thinking work? What are the steps to it?

Why do you call it the Rat Brain Loop?

What’s the impact of Rat Brain on us?

How does the Rat Brain relate to ________ ? (work, romance, children, sports, finances, health, etc.)

Why is this of interest to you?

What will people get out of reading your book?

To listen now click here: Fitness Business Radio (29:39 minutes 6.85 MB)

Dorothy Breininger, American’s Most Trusted Professional Organizer and author, is the founder and CEO of the Center for Organization (
www.centerfororganization.com).

Dorothy serves on the board of directors for NAPO (National Association of Professional Organizers), is a member of the NSGCD (National Study Group on Chronic Disorganization), is past President of NAPO’s Los Angeles Chapter and annual Sponsor for the Los Angeles Hoarding Conference.

Dorothy has appeared on the Today Show with Katie Couric, the Dr. Phil Show, and has been featured in the LA Times, Forbes Magazine, Women’s Day and Entrepreneur Magazine.

Dorothy’s company boasts over 700 clients ranging from corporations such as Southern California Edison, institutions such as UCLA, celebrities, and individual small businesses & homeowners. The Center for Organization provides a full menu of organizing services and seeks to accommodate all budgets.

In addition, Dorothy is a high energy, sought-after national speaker who inspires her audiences to produce results and take immediate action. Together with her business partner Debby Bitticks, CEO of Delphi Health Products, Inc. they have written, along with co-author Lynn Benson, a series of organizing books which are published by HCI publishers of the chicken Soup for the Soul series. Their books include: Time Efficiency Makeover, (your guide to overcoming procrastination), the Senior Organizer (designed for seniors and caregivers), and Cherished Memories (to chronicle the life story of yourself or a loved one).

Dorothy co-authored Chicken for the Soul’s Life Lessons and Organizing Tips for Busy Moms Book with Jack Canfield and Mark Victor Hansen.

Dorothy is the 2005 United States Small Business Association Award Winner and recipient of the “Most Innovative Organizer Award” 2006.

To listen now click here:

Fitness Business Radio (32:35 minutes 7.46 MB)