Joy R. Butler is a business attorney whose areas of expertise include copyright, trademark, and entertainment law.

In her entertainment practice, she works with clients developing projects in film, television, music, book publishing and new media. She has helped authors and producers with licensing issues, business entity formation, collaboration arrangements, and contract negotiation.

A frequent speaker and writer on business and media issues, Ms. Butler is the author of The Permission Seeker’s Guide Through the Legal Jungle: Clearing Copyrights, Trademarks and Other Rights for Entertainment and Media Productions.

She is a graduate of Harvard College and Harvard Law School. You can find more information on her law firm practice at (www.joybutler.com).

Joy answered the following questions:

What are some of the most important legal issues for a fitness professional who wants to produce an informational product such as a book or DVD?

The subtitle of your book is “clearing copyrights, trademarks and other rights for entertainment and media productions”. What does it mean to “clear rights”?

How can fitness professionals obtain copyright protection for their books, videos, and DVD’s?

What steps does a producer need to take before using music in a DVD or video production?

The process of music licensing sounds complicated. Are there any easy methods for a video producer to obtain good music at an affordable price?

When does a DVD producer need a location release?

Should a fitness professional use a contract when retaining a ghostwriter, co-producer, or other collaborator for development of an informational product?

Let’s say a fitness professional wants to use case studies, personal stories, or images of clients in a book or DVD about diet or personal training. Does the fitness professional need to get the clients’ permission?

Are there other situations in which a fitness professional needs to get a release from people involved with the information product?

What other steps can a fitness professional take to reduce the risk of legal problems with an informational product?

To listen now click here: Fitness Business Radio (35:16 minutes 8.07 MB)

Trish Jones (www.trishjones.com) aka "The Blogging Queen" is a Coach and Mentor.

Trish helps entrepreneurs, independent professionals and small business owners get online, get more clients and bring more traffic to their site, using nothing more than a simple yet powerful blog.

Trish has been coaching and mentoring for 13 years, initially as a manager in a large Blue Chip organization in the UK and, business professionals for the past 5 years.

In 2001 Trish earned her MBA at the University of the West of England, UK and says her focus when coaching and mentoring business professionals is on the practical application of business building that keeps people in business and these are not necessarily what many business professionals learnt through their academic studies.

Trish is also an Inspirational Speaker at women’s conferences and corporate events.

To listen now click here: Fitness Business Radio (33:11 minutes 7.59 MB)

Tom Perkins is the Founder, Producer, and Host of Fitness Business Radio as well as Chief Fitness Business Coach/Advisor and Certified Personal Trainer of Fitness Business Resources (www.www.FitnessBusinessResources.com).

With a degree in Accounting, certified as a personal trainer, and primary function as a Fitness Business Coach/Advisor; Tom works with fitness professionals, personal training departments, management of health clubs, as well as fitness product and sports nutrition companies in the areas of sales, marketing, and promotion; operations and administration, and staffing and human resource management.

With 6 startups since 1990 and over 30 years of working with the fitness industry as a consumer, personal trainer, and business advisor Tom leads fitness businesses to profitability by providing them with the systems, tools and support to get to the next level and beyond in their business, and the freedom and income to enjoy a unique quality of life.

Contact Tom for business coaching/advice and speaking engagements; or just to say hello.

Tom answered the following questions:

What are some of the pressing issues you see in the fitness industry?

What words of wisdom do you have for people entering the fitness industry?

What is your take on the future of the health club industry?

What are your predictions for 2008?

What does your company actually offer for products and services?

What type of clients do you work with?

To listen now click here: Fitness Business Radio (23:46 minutes 5.44 MB)

Ken Baldwin joined SUNY Plattsburgh’s Department of Sport and Wellness (www.plattsburgh.edu/academics/sportswellness) as an Assistant Professor and the Program Coordinator for the Fitness and Wellness Leadership Major in August 2007.

Prior to working at SUNY Plattsburgh, Ken was the Coordinator/Instructor for Purdue University’s Personal Fitness Training Major and the Assistant Director at Purdue’s A.H. Ismail Fitness/Research Center.

Ken has received national recognition from numerous media outlets including Newsweek, L. A. Times, Chicago Tribune, Indianapolis Star, Athletic Business, WRTV-TV 6, MSNBC.COM, the Associated Press, IDEA Fitness Journal, New York Newsday, Club Industry, IHRSA, and Personal Fitness Professional for establishing academic programs and degrees focusing on fitness, exercise science, and personal training profession.

Ken has been involved in the fitness, wellness, and education profession for over 15 years. With an extensive background in the fitness industry which includes operating and managing a personal training company, to training many types of populations from children to seniors and beginning exercisers to athletes, to lecturing and consulting at college/university departments, corporations, public events, national conventions (ACSM Health and Fitness Summit, Club Industry, IDEA World Conference, AAHPERD, Canadian Fitness Professional Conference, and the Medical Fitness Association, to name a few) and international conferences. In addition to his industry experience, he is actively involved in working with national organizations and colleges/universities in developing educational standards for those wishing to enter the personal training and fitness profession.

Ken is also the former Chair of IDEA’s National Personal Trainer Committee, Chair of the Senior Fitness Subcommittee for the Massachusetts’s Governor’s Committee on Physical Fitness and Sports, and was an elected Board Member to the Massachusett’s Governor’s Committee. He continues to serve on national committees and work with organizations that include the American College of Sports Medicine (ACSM), LifeFitness Academy, AAHPERD, and the Medical Fitness Association (MFA). He’s been awarded Boston’s Best Personal Trainer three times and is the Recipient of IDEA’s National Personal Trainer of the Year Award. Ken is the Senior Editor, content expert, and lead author for ACSM’s Resources for the Personal Trainer Textbook (2nd Edition).

To listen now click here: Fitness Business Radio (48:38 minutes 11.1 MB)

Kukuwa Nuamah is an internationally acclaimed African Dance Performer, Dance Choregrapher Fitness Dance Instructor and Originator of Gye Nyame African Cultural Dance Company, and Kukuwa, Inc® of the Kukuwa Dance Workout® www.kukuwadanceworkout.com. 

Born and raised in Ghana West Africa, has been dancing since the age of 3. Coming from Africa, where dancing is part of their culture, Kukuwa has used her God given talents to bring her this far into forming two companies which she runs with the help of a few employees. She has over 20 years of cultural dance background which she incorporates into her work. She studied linguistics in Paris, France which helps her to communicate throughout all her international affairs. Kukuwa is an Adjunct Professor at the George Mason University where she teaches African Cultural Dance. 

Kukuwa presents her dance workouts via master class workshops to students at various gyms, fitness clubs, studios, and universities, cruises and resorts around the country.

Kukuwa teaches children, teens, and adults (both men and women) the techniques of African Cultural Dancing. Her dance classes are both an education and an experience one gains every time they attend. Kukuwa is very diversified in her knowledge of African dance which covers a vast array of African ethnic groups. Her dance troupe which is made up of drummers and dancers, performs all over the USA at schools, corporations, cultural shows, multicultural festivals and more. Upcoming performances can be found on her website www.gyenyamedance.org.

To listen now click here: Fitness Business Radio (39:53 minutes 9.12 MB)

Christine Morgenstern is the Director of Club Development for elements Diet and Fitness (www.elementsforwomen.com).

Christine brings more than 15 years of experience to the health and fitness industry.

After receiving a BS degree in Exercise Science from the University of Connecticut, Christine began her career in the industry at CXS in Jacksonville, Florida at their corporate fitness facility.

She then broadened her experience by moving into the commercial fitness sector. Since this move, Christine has operated, supervised and overseen multiple club operations nationally.

Her responsibilities include club management, recruiting and sales training of employees. She established and operated a marketing department, developed corporate fitness benefit programs and created a licensing division of health clubs nationwide.

Prior to her involvement with elements diet and fitness, she was the Director of Licensing for Cory Everson International, where she was responsible for all aspects of the club rollout program and successfully implemented national growth, from San Luis Obispo, CA to Wilmington, NC.
 

To listen now click here: Fitness Business Radio (30:01 minutes 6.87 MB)

Jay Dawes MS, CSCS, NSCA-CPT is the Director of Education for the National Strength and Conditioning Association (NSCA) (www.nsca-lift.org) in Colorado Springs, Colorado.

In addition, Jay also serves as an assistant strength coach in the NSCA’s Human Performance Center and is pursuing his Ph.D. at Oklahoma State University in health and human performance/exercise science.

He is also a frequent presenter at the local, state and national level on various topics related to health, performance, and personal training.

He is certified by the NSCA as a Certified Strength and Conditioning Specialist and a Certified Personal Trainer, the American College of Sports Medicine as a Health Fitness Instructor, the American Council on Exercise as a Certified Personal Trainer and USA Weightlifting as a Club Coach.

Jay has co-authored several strength and conditioning books and manuals including 101 Drills and Games for Conditioning Athletes, Training the Tactical Athlete: Special Forces Assessment and Selection Training Manual, and Training the Tactical Athlete: Basic Combat Readiness Training Manual. He has created or been featured in 7 instructional videos for the strength and conditioning professional, published numerous articles for various industry publications, including Strength and Conditioning Journal, NSCA Performance Training Journal, Training and Conditioning Magazine, NSCAS TSAC report, and the American College of Sports Medicine Certified Newsletter.

Jay is also frequently utilized as an expert source by a variety of media publications and programs, including Consumer Reports, Shape Magazine, Women’s Health, MSNBC, USA Today, and Run Fast Promotions.

Jay answered the following questions:

How did you get involved in health and fitness?

How did you end up at NSCA?

How has the transition to NSCA been?

What is your job responsibility as Director of Education?

What is the NSCA’s charter or mission?

Please explain the certifications the NSCA offers?

What do the letters mean at the end of the NSCA’s certifications?

What makes the NSCA different from other certification organizations?

What events does the NSCA offer and why should a fitness professional attend?

What is there so much controversy in the fitness industry over certification standards?

Are your thoughts are state licensure?

How do you see the fitness industry evolving in the future?

What is the difference between education, certificate, and continuing education?

What advise do you have for someone that wants to become a personal trainer?

To listen now click here: Fitness Business Radio (43:46 minutes 10 MB)

Tom Perkins is the Founder, Producer, and Host of Fitness Business Radio as well as Chief Fitness Business Coach/Advisor and Certified Personal Trainer of Fitness Business Resources (www.www.FitnessBusinessResources.com).

With a degree in Accounting, certified as a personal trainer, and primary function as a Fitness Business Coach/Advisor; Tom works with fitness professionals, personal training departments, management of health clubs, as well as fitness product and sports nutrition companies in the areas of sales, marketing, and promotion; operations and administration, and staffing and human resource management.

With 6 startups since 1990 and over 30 years of working with the fitness industry as a consumer, personal trainer, and business advisor Tom leads fitness businesses to profitability by providing them with the systems, tools and support to get to the next level and beyond in their business, and the freedom and income to enjoy a unique quality of life.

Contact Tom for business advice and speaking engagements; or just to say hello.

Tom answered the following questions:

This is show 100… looking back, how do you feel about the show’s progress?

Do any specific shows stand out?

You recently changed the format. Why?

What have you been up to lately with regard to your business?

What areas have you been working on with your clients?

What are some of the strategies you recommend to your clients?

There seems to be a shift in the fitness industry where coaching is being added on as a service. What is your take on the shift?

Why is this important for fitness professionals and facilities?

How do you see Fitness Business Radio evolving?

What’s coming up in the future for you?

Do you have any “pearls of wisdom” as a result of your attendance at numerous trade shows?

To listen now click here: Fitness Business Radio (25:35 minutes 5.85 MB)

Gillian Hood-Gabrielson is the Founder & President, Healthier Outcomes of (www. healthieroutcomes.com).

An in-demand fitness and intuitive eating coach, Gillian understands what it takes to eliminate the diet mentality and overcome emotional eating. She has experienced many of the same struggles her clients and millions of women experience, from weight gain and poor body image to disordered eating and lack of exercise motivation.

Gillian fully understands that eating healthy, exercising and maintaining your weight is not an easy task for most women. She is dedicated to educating, guiding and helping women lose weight and get in shape while eating their favorite foods without guilt or shame.

The breadth and depth of Gillian’s knowledge on health, fitness and emotional eating is a result of years of research and study, culminating in achieving a Master of Sport Science degree from the United States Sports Academy.

In addition to the degrees she has achieved, Gillian is certified by the American College of Sports Medicine and Wellcoaches. She is often quoted in various print media and is also an in-demand speaker on the topics of fitness and intuitive eating.

Gillian answered the following questions:

How did you get started in the fitness industry?

Tell us your career path in the industry?

What is your focus today?

How have you seen the industry change?

Where do you see the fitness industry headed?

The reason I contacted you is because I saw your new website. What made you come up with a new website called Healthier Outcomes?

How has the make over changed your business?

What advice do you have for anyone in the industry?

To listen now click here: Fitness Business Radio (44:27 minutes 10.1 MB)

Tom Perkins is the Founder, Producer, and Host of Fitness Business Radio as well as Chief Fitness Business Coach/Advisor and Certified Personal Trainer of Fitness Business Resources (www.FitnessBusinessResources.com).

With a degree in Accounting, certified as a personal trainer, and primary function as a Fitness Business Coach/Advisor; Tom works with fitness professionals, personal training departments, management of health clubs, as well as fitness product and sports nutrition companies in the areas of sales, marketing, and promotion; operations and administration, and staffing and human resource management.

With 6 startups since 1990 and over 30 years of working with the fitness industry as a consumer, personal trainer, and business advisor Tom leads fitness businesses to profitability by providing them with the systems, tools and support to get to the next level and beyond in their business, and the freedom and income to enjoy a unique quality of life.

Contact Tom for business advice and speaking engagements; or just to say hello.

Tom answered the following questions:

So Tom what made you decide to change the format at Fitness Business Radio and be interviewed yourself?

Could you tell our listeners a little about your background?

What type of projects are you working on now?

What type of companies are you working with now?

I know you talk to a lot of folks in the fitness industry, what are you hearing?

You also attend a lot of tradeshows, what are you seeing?

What is your prediction for the 4th quarter of 2007?

To listen now click here: Fitness Business Radio (26:46 minutes 6.12 MB)