Everett Sizemore Discusses
Online Marketing - FBR - Show #94

Everett Sizemore is Owner and Director of Search Marketing at First Page Fitness (www.firstpagefitness.com), an online marketing firm that specializes in providing search engine optimization services for the health and fitness industry.

He has worked with major multi-national wellness brands, as well as local personal trainers and chiropractors.

Everett began his journey into search marketing as a journalist writing for surf and nightlife magazines in Australia, Indonesia and the US.

He started his first ecommerce business online while living in Australia and obtaining a degree in Journalism.

His experience copywriting and online marketing eventually merged with Everett’s love of fitness to lead him in the direction of forming a business that would allow him to be involved in both.

Everett answered the following questions:

What is Search Engine Optimization and why is it important?

What are your major hurdles operating in a particular industry within an industry?

What should people in the fitness industry look out for when building a website?

What can someone do to optimize their website for search engines without hiring an SEO consultant?

What do you mean by Crawlability?

Does how often a page is clicked in the search engine results determine what position it shows up in?

How much does SEO cost?

What about the Sponsored Links that you see at the top and right side of Google when you do a search?

Last word of advice to the fitness industry regarding their websites and making money online?

To listen now click here: Fitness Business Radio (39:57 minutes 9.14 MB)